As of January 1, 2025, the agreement with ART Grand Prix, a well-known motorsport car team, will end as per contract. In light of this, we have revamped the Birelart logo, as you can see below. On the corporate level, there are no changes: the two shareholders, Ronni Sala and Nicolas Todt, remain the same.

We decided to keep the name “Birelart” because we are used to hearing it that way, and to be honest… we think it sounds great!

Birelart: the art of Birel in building karts!

The new logo retains the distinctive elements of the brand while updating them for greater modernity and visual impact.
The vibrant colors and dynamic lines represent not only speed but also our constant commitment to researching and developing cutting-edge technical solutions in the world of karting.

This new version of the Birelart logo will be implemented across all communication materials, karts, and team apparel during the upcoming sports season.

With this new image, Birelart aims to continue inspiring and attracting karting enthusiasts of all ages.

 Press Release © Birel ART